There’s a reason I’m not in marketing April 17, 2007

I was flipping through Entertainment Weekly* and saw an ad for Harry Potter and the Deathly Hallows.   Which makes me wonder how many people who read EW need to see an ad to know that it’s coming out this summer.  Calendars counting down the days until the book comes out are cool and all, but aren’t there other books Scholastic could be spending their marketing dollars on?

 * Is it just me, or are this week’s EW and People unusually uninteresting?  Which sounds weird since I managed to blog about both, but this and the Meg Rosoff review in People were the only things that caught my eye.